The vineyards of Prunotto extend across an area of about 50 hectares, in the region of Langhe and Monferrato, segmented into small plots of land consisting of individual crus from which great red wines are produced. In honor of piemontese tradition, wines derived from white grapes such as Moscato d'Asti and Arneis are also produced here, along with two grappas made of Barolo Bussia and Barbera d'Asti Costamiole.
Prunotto also produces a series of wines from other native varietals which represent and tell the history of these lands. These varietals are Dolcetto d'Alba, Barbera d'Alba, and Nebbiolo, and are classic expressions of the characteristic Piemontese grapes.
In 1989, the Marchesi Antinori family began its collaboration with the Prunotto Company, at first handling distribution and later, in 1994, getting directly involved in the production process, maintaining the excellent level of quality which Alfredo Prunotto had always insisted upon.
One of the most important objectives set by the Antinori family is to produce wines from personally-owned vineyards and therefore to maintain more control over the final product right from birth.